Product Management Challenge
Curious about how great products are built? Business Baazigar gives you a launchpad into the dynamic world of Product Management through hands-on problem solving and strategic thinking tailored for first-year students.
Learn core product management skills like problem structuring, user empathy, MVP design, and strategic decision-making through real-world scenarios.
Specially designed for freshers with no prior experience—just bring your ideas, curiosity, and creativity to excel in this challenge.
Join 500+ participants annually. Network, collaborate, and compete with the brightest minds across all departments at IIT Roorkee.
Business Baazigar is the flagship product management challenge hosted by the Society of Business, IIT Roorkee. This week-long competition transforms first-year students into strategic thinkers through real-life product scenarios, innovative ideation, and professional pitching.
The event begins with the release of a compelling product challenge that mirrors real-world scenarios faced by leading tech companies and startups. Participants dive deep into user research, problem definition, solution ideation, and prototype development.
Through interactive rounds and mentorship-driven feedback, participants explore user research methodologies, problem-solving frameworks, wireframing techniques, and professional pitching—all condensed into one transformative experience that builds foundational PM skills.
Demonstrate deep comprehension of user pain points and ability to define the right problem to solve
Present creative, feasible solutions that are perfectly aligned with identified user needs and market gaps
Showcase structured PM mindset through MVP definition, trade-off analysis, and strategic decision-making
Deliver compelling pitches with clear articulation, engaging visuals, and persuasive storytelling
Gain hands-on exposure to real PM thinking and methodologies early in your college journey
Build lasting connections with like-minded peers and tackle high-impact business challenges together
Enhance your resume with demonstrated initiative, leadership, and strategic thinking capabilities
Win exciting prizes, certificates, and potential internship opportunities with partner companies
Connect with industry professionals and alumni working in top product companies worldwide
Get insights into product management roles at leading tech companies and startups
Ready to dive into the exciting world of Product Management? Registrations will be live soon! Whether you're curious about PM roles or committed to building the next big thing, this is your chance to explore Product Management like never before.
Stay tuned on our social media channels for registration updates!